To quench the thirst of the packaging

At a glance is an energy drink, however, it's a product for personal care. For the man strong, dynamic and always in movement. It thus defines the Italian company Weruska & Joel, distributor of the brand Pino Silvestre new product body care Hydro Flusso Energizzante, whose design has been developed jointly with Taplast. The result of the line is advanced packaging technology, a quality product and a peculiar design have allowed a completely different and new product for the market of the care of the man.

The Hydro line, released on the Italian market at the beginning of the 2006 is based on the concept of "drink", to "quench the thirst of the skin". This concept is reinforced by the selection of the packaging, similar in form and colors to an energy drink.

Push pull and spray Soffio evoke the typical plugs of beverages, communicating so the body's energy is obtained not only drinking, but also through the skin.

Taplast products reflect the objective of W & J: a "technological" product dedicated to the youngest range of the market with the push pull, which, thanks to its exclusive design draws more attention than others. Its easy and secure system of closure, resistant to conditions typical of young athletes, while the selection of the metallic grey colour evokes all the products of h.v like the young people.

With Taplast, W & J also maintains the "natural" feature of the mark Pino Silvestre: Soffio spray is a 100% plastic, without components of metal, ensuring compatibility with the most aggressive levels of pH, significant energy savings and a decrease in consumption.