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This news article was originally written in Spanish. It has been automatically translated for your convenience. Reasonable efforts have been made to provide an accurate translation, however, no automated translation is perfect nor is it intended to replace a human translator. The original article in Spanish can be viewed at Europastry apuesta por la innovación

Europastry Bets by the innovation

20/02/2013

20 February 2013

The president of the Government of Catalonia, Artur But, has inaugurated in Sarral (Tarragona) a new plant of Europastry, one of the most modern of Europe devoted to the manufacturing of bollería prefermentada of high range. The conception of the process of manufacturing, that retorts the methods artesanales of the obradores traditional, together with the utilisation of butter of high quality, gives like result a mass hojaldrada of first level, that constitutes the base of the croissants and other specialitys of bollería selecta.

The new line occupies a building of 4.200 square metres and supposes the creation of 120 places of direct and indirect work. The extension of Sarral, that has required of an investment of 20 million euros, has converted to the centre of production in one of the most modern of Europe devoted to this type of product. Invest in Catalonia, the area of attraction and promotion of investments of the Government of Catalonia, has given support to the company during all the process of investment in the plant tarraconense.

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The executive president of Europastry, Jordi Gallés, has resaltado the big bet by the innovation that has done the company from his origin, when it decided to invest in technology to transform a handmade business in an obrador on a large scale. “Sell croissants to France is a proof of the quality that have attained and a backrest to the firm commitment of the company by the innovation”, has argued Gallés.

The production of this line of will centre, especially, in the manufacturing of croissants of big quality and other specialitys. The merit of this process is to have achieved reproduce the model of manufacturing artesanal of the authentic boulangers with the most leading technology, a binomial with which has achieved obtain a product of high range. The butter of high quality like prime matter is one of the key ingredients in the process artesanal, that involves long rests of the masses to achieve a hojaldrado characteristic, and a flavour and only appearance.

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Europastry, S.A.

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