Pavilion 2, stand C345

In front of the current financial situation, the company of impressesion and flexible packaging, plastic Containers of the Ter (Enplater), has decided to confront to the challenges of the market with ideas for innovar in the production and promotion of his products. To commercial level, the need to reduce direct costs in the participation in fairs, has decided to join to two companies "fellow" of the sector, Eticoll and Climesa, to join his synergies and like this extract the best benefit to the space, the location, the design and especially the commercial effectiveness of the stand during the edition of the living room Hispack 2012.

For the three companies, his assistance to one of the most important living rooms of packaging to European level results key for the promotion of his products. By all this, his obstinacy in reducing costs has extracted the best of his equipment. The materials used for the construction of his stand are 100% recyclable and besides, proceed of the different productive processes of each one of the companies.

His respective wallets of customers have helped in the project. In the case of the alimentary sector, for example, offers , with big success, to all his customers the possibility of promocionar his marks and offer his products for his degustación, as well as service of catering during the event. Amongst other wits, fits resaltar, the utilisation of a container, that recycled by them same, has rediseñado and enabled, to use like expositor, cupboard, living room and kitchen. With the value added that confers his utilisation for back fairs.

The department of R&D of Enplater presents during the living room the new applications that have like aim go in in the world of the senses through the packaging; amongst other, it stands out Aromepack, thought to incorporate the in the process available smell of products with flexible packaging to attract the attention of his potential customers and influenciar in the decision of purchase.

Emplater Presents Aromepack, thought to incorporate the in the process available smell of products with flexible packaging

The developments on the sense of the touch, have realised it through his materials with applications of lacas matt, acrylic and rugosas. In his studies have taken into account even the sound of different structures of material combining them to give greater or lower body and rigidity to the packagings. During this year Enplater has continued his plans of expansion, with the opening of an automatic line of recording of cylinders in the plant of Sariñena (Huesca), what supposes an important increase of his competitiveness in the market of the impressesion in huecograbado of flexible packaging.

With the technological innovation have achieved to reduce the fixed costs of the impressesion, to adapt to requests of thrown short. But his fundamental aim, is to answer to the demand of the departments of marketing and shopping of the companies, that require of greater number of launchings of new products to be competitive. The continuous modifications in the designs, already was by improvement, or to include texts required by new governmental rules, demands the maximum flexibility.