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Lanjarón lanza el primer envase con un 20% de plástico de origen vegetalLanjarón Launches the first container with 20% of plastic of vegetal origin
5 December 2011
The mark of natural mineral water Lanjarón launches the first garrafa with 20% of plastic of vegetal origin. This innovation supposes the first step of the mark and of the company, Waters Font Vella and Lanjarón S.A., to the use of renewable prime matters in his containers. So much the PET like the plastic of vegetal origin that conform this new container, are material 100 % recyclable and have to deposit in the yellow container.
The plastic of vegetal origin obtains of the waste or undone from the cane of sugar. It treats of a chemically inert material, resistant and unalterable and preserves the product in all his stages of transport, storage and until his consumption. Likewise said material keeps all the properties of security, hygiene and composition of the natural mineral water, without altering his flavour, neither his nutritional properties.
The new container contains besides clear environmental profits as it reduces 21% the footprint of carbon (broadcasts of CO2) thanks to the introduction of plastic of vegetal origin, the reduction of the weight in the container and in the cap and his logistical optimisation that translates in a greater ecological efficiency. The garrafa also changes his size, happening of 6 l to 6,25 litres.
With this more sustainable container, the mark bets by the environment, using, a vegetal container from a renewable energy. With the gesture of recycling of the garrafa, the consumer follows the cycle of reuse of the waste in pro of the taken care environment. The new garrafa of 6,25 l manufactures in the plant of packaging of Lanjarón in Granada and will be in the points of sale from 20 December.