The WBA launches a new campaign of awareness against product piracy

For this reason, the WBA has launched an awareness campaign to inform about the potential dangers that can cause the counterfeit bearings. "" Our initiative aims to raise awareness of the dangers associated with counterfeits,"explains James w. Griffith, President of the WBA and Executive Chairman of The Timken Company."The WBA is therefore intensifying initiatives against counterfeiting. "This implies, on the one hand, inform customers and, on the other hand, a constant pursuit of offenders by the competent authorities."

The information campaign against piracy, the WBA, which is intended to reach different audiences, will launch e-mail, banners on websites, social networks and the web page www.stopfakebearings.com. This th-na web customers interested can learn more about the pleasant-zas involving counterfeiting and what actions are being carried out by manufacturers to prevent it.

The Schaeffler Group with its brands INA and FAG has for many years to fight successfully against product piracy. "We are trying to keep a close contact with the public authorities and worked closely with associations and other industrial companies to attract the attention of the public on this issue strongly." In this way we endorse a constant strategy of zero tolerance. "This means that we examine and pursue all cases, even those who appear to seemingly insignificant infringements - around the world", States Juergen d. Geissinger, President and Chief Executive Officer of the Schaeffler Group.