Made of plastic. com

Plastics are in our lives, hardly would have a way of life similar to the current absence of these materials. Major producers of polymers, the large international associations such as APME and State such as Anaip and CEP level, seek to long time instilling this idea in the society, and we are even witnessing for several months to a timid attempt to convey the positive plastic through a campaign in print media in general information. But the self-criticism is mandatory. Actions to understand the worth of plastics remain at insufficient levels. When you want to access massively to the conscience of the citizens, the messages require appropriate channels. And in this sense, the plastics industry has much to learn, many resources that spend, many brave decisions to take. A good example, the great lesson, the is giving us the steel sector. Advertisements on television and in major newspapers are permeating certainly among the citizens. "The steel is in your life." Bridges, traffic signals, stations, trains, developing airports, aircraft, cars, escalators, lifts, boats, ports, motorcycles, bicycles, gas stations, metallic slogans... more than what you imagine. -Made of Steel. "fact-of-acero.com". Thus explained it in the printed ad. A few words reinforced with the much more impressive television advertisement in which have been able to say to the people who, without steel, much of the products you have in your home and many more, would not exist. "Steel." "See it closer!" Post to invent is a complicated task and the noble art of inspired by an idea to carry out a similar action is perfectly valid, the plastics industry, through associations that gather their playersIt should at least be alluded with the "made of steel". And not so much because they are materials that compete in some applications, but more because it is obvious that it is urgent to sell the idea of plastics as unavoidable materials. A "fact-of-plastico.com" would be very beneficial, especially if it were accompanied by a real campaign of promotion. But without complexes, no spare media. Strongly.