Sunday Bárbaro, new commercial director of Ausa

Sunday Bárbaro has recently assumed the post of commercial director of Ausa (cars utilities, S.L.U.), company specialized in the design, manufacture and marketing of Compact industrial vehicles. His resume for more than a decade also includes companies such as Hertz rental of machinery, Volvo Spain machinery and Hune machinery.

With regards to the network of distributors Ausa, barbarian is of the view that he need to "create value enhancing it as a central axis to achieve business objectives". Also to expedite responses to customers and be effective, commitment to "energize the processes with new methodologies, as well as creating a system that integrates sales and after-sales as factor of quality and loyalty".

These strategies are aimed at achieving the goals that the company had already established "according to the segmentation by territories and range of product, generate confidence and motivation in the commercial network and strengthen the feeling of brand 'premium' that Ausa has on the market of compact machinery".