Great expectations for the second edition of Fruit Attraction 2010

Fruit Attraction will feature inside the stand of the Ministry of environment and Rural and Marine Affairs, showing the support of the Administration to convert this fair in a reference to the Spanish fruit and vegetable market hall and, gradually, to extend its influence in the international arena.

In addition to the presentation in Berlin, which will make it possible to display the features of the fair to all the professional sector, responsible for the living room are already underway prior to their marketing initiatives. Among others, the past January 27 was convened to sectoral media in a breakfast meeting to thank the dissemination in the first edition of the contest, as well as to explain their goals and what's new for the next. In this context, the director of FEPEX, José María Pozancos, stressed that, in 2010, and from the point of view of production, will seek to "broaden and strengthen the productive base present in the show and from the commercial point of view and the distribution will attempt to respond to the high expectations of the first edition".