Expocecofersa 2007, great success for partners and suppliers

The last 16, 17 and 18 October was held in Pavilion 1 of Ifema the fifth edition of Expocecofersa, the exclusive show for partners and suppliers of the central shopping and services Cecofersa. This latest edition of the salon, counted with the participation of the partners to the central purchasing, services and communication companies, more than 105 suppliers and has again exceeded the targets set by the Organization, with 6,000 requests for meeting in 5.100 materialized dating to which were added the descriptions for partners and suppliers in the own fair.

The attendees could see a "implantation type of furniture for the future points of sale Ceco Shop", as well as the facade of the first point of sale of the chain. In addition to be able to report on the situation of the chain of sales, it could come into contact with the newly incorporated Monica Carrascal, which will be the head of purchases of Ceco Shop chain. Also, during the first two days was asked to participants that they filled a questionnaire with the aim of obtaining information concerning the qualification of the fair as a profitable event for partners and suppliers, the assessment of the results obtained and the adequacy of the duration and periodicity of the fair.

The objective is to improve and ensure the future strategy of the exclusive fair of Cecofersa taking into account the views of the participants. In this way, during the days 16 and 17 were collected over a hundred of surveys which have revealed us major assessments of partners and suppliers, being performed in a first approach in the "end of fair Act" in a crowded meal held on October 18.

The first point to consider is the high involvement of partners and suppliers, as without this premise it would have been impossible to get the information needed to assess the event.

Between 60 and 65 per cent of the responses of suppliers and partners they qualify of Buenos care and the service received by the staff of Cecofersa before the fair, which should add to 52 per cent of partners and to 30 per cent of suppliers who consider Muy Buenos, especially with regard to the cordiality of the staff. The aspects better valued survey for partners and suppliers have been quality and clarity in the information, as well as the facility in compliance with the requirements requested.

The results are interpreted in the care and service provided by the staff of Cecofersa during the fair. 70 Percent of attendees qualify these paragraphs as Buenos and about 28 per cent regard it as Muy Buenos. It stresses the friendliness of the staff, the offered information, services and the setting. The overview on Expocecofersa as a means to promote business between suppliers and partners are perceived as good for 50 percent of partners and very good for the 49 per cent. With regard to the suppliers a 77 per cent evaluated the fair as good and 22 per cent as very good.

With regard to the objectives pursued, it should be noted that partners seek to initiate new relationships by 66 per cent, loyalty relationships in 55 per cent or learn about new products by 54 percent. Suppliers at the same time seek most loyal relations by 78 per cent, increase purchases by 70 per cent or initiate new relationships by 49 per cent. 96 Per cent of partners and more than 75 percent of providers considered that he achieves its particular objectives in Expocecofersa. The average number of events attended by vendors and partners during the fair has been 50 citations.

More than 90 percent of providers declares its intention to participate in future editions of the fair.

Cecofersa closed its doors with great success of participation.