Aseigraf Organises a day for desvelar the keys to face the economic crisis in the sector of the Graphic Industry

The Business Association of Graphic Industries of Andalucia, Aseigraf, given the situation by which are happening the companies of the graphic industry, wanted to help in the measure of the possible to his associated to have a vision that treated to discover, with realism, the keys of which each company has to face his particular situation in these difficult years.

By this reason, the Association organised the past 13 November the report 'Vapuleados by the crisis? Yes, but alive and with opportunities', that ran to charge of the professor  Bartolomé Alarcón Cuenca, pertaining to the area of Politics in the Saint International Institute Telmo. The professor Alarcón, realizar a review of the report that presented in May of 2011 under the title 'The company in front of a new cycle', but in this occasion deepened in the industry of the graphic arts and in the problems and possible solutions to the crisis that suffers the sector from does years.

The professor Alarcón fixed like aims of his conference the explain to the associated, why the industry has fallen so much, and in concrete the Andalusian companies, and if the employers of graphic arts have done or are doing well the duties to go out of this situation.

According to Alarcón, “already in 2011 saw that it existed a social crisis, but were safe that it would happen prompt, what did not imagine is that it would extend therefore time until the point that we find us now in a second recession that at least will arrive until 2014”. After reviewing the data that give off of the last reports so much of Aseigraf as of the Business Federation of Graphic Industries of Spain, Feigraf, on the state of the sector, Alarcón concluded that “the employers have to happen a period of suffering, but not suffering for suffering, but it has to serve us like an investment to be better in the future”.

 Day organised by Aseigraf.

Alarcón in his report suggested a change of mentality like employers, “perhaps the solution to these problems was in the association/alliances with other mates of the sector”. To this added that “we have to be conscious of the importance of the advertising for our sales, as well as have wishes to do new things, launch us and put the obstinacy until they go out well”.

Besides, Alarcón encouraged to the presents to question appearances as if it is the moment to diversify and expand the commercial field.