The appointment in Messe Berlin closed his doors with more than 58.000 professional visitors pertinent of 130 countries

The presence of the most stood out leaders and professionals of the sector and the notes that in the surveys gave display units and professionals referring to the development of the fair, together with the increase of the number of display units, enhanced this summit of the trade hortofrutícola that celebrated in Berlin of the 6 to 8 February. More than 58.000 professional visitors pertinent of 130 countries informed in the Fruit Logistica about the products and services of the complete chain of production hortofrutícola and obtained a general sight of the global market.

The foreign participation (visitors) reached this year the 80 percent. Display units And professional ensalzaron unanimously the profitable contacts that had been supported by big producers of fruit and vegetables, retail and importing trade and exporters. Also they were present in important Berlin representatives of the international agricultural politics, between them twelve ministers. Near of 750 representatives of the media of 37 countries informed on the terrain about the events of the fair.

Christian Göke, executive director of Messe Berlin manifested when doing the balance: “it does not exist all over the world a fair of this sector that have the position that at present has Fruit Logistica. The high criteria of quality of the edition of this year concretised in the multiple international participation, the high competition of the representatives of the sector with power of decision, the panoramic global of the market in the exhibition and the capacity of innovation of the sector.”

With the greater participation registered to date presented 2.543 display units of 78 countries, the complete chain of production, that ensures the supply of the consumers with fruit and vegetables cool in any period of the year and in any place with the best possible quality. The foreign participation (display units) reached 90%, being Peru the country invited of this edition of Fruit Logistica.

One of the main aims when participating in Fruit Logistica was, to trial of the display units, the representative effect, the relation with the customers and the research of new contacts. These aims fulfilled widely. More than a third of the display units indicated to have presented in the stand ferial some innovation or recent development of his already known products. 88,3% of the display units values positively his participation and commercial success. Although it did not appear as it put paramount the signature of agreements, 45% of the display units indicated that it had realised commercial operations during the contest. Besides around 85% trust that the businesses derived of the fair will be satisfactory or very satisfactory. In consequence, a 94 percent of the display units had an excellent general impressesion and very positive of the edition of Fruit Logistica of this year.

The next edition of Fruit Logistica will take place of the 5 to 7 February 2014

Peru was the country invited of Fruit Logistica 2013.

The professional public that attended to Fruit Logistica 2013 was characterised by his cut marcadamente international, by the high competition and by the power of business decision. The professionals come of the foreigner reached 80%, pertinent in his majority of Europe (70,4%), in addition to America (11,7%), Africa (7,6%), Asia (4,7%) and Oceania (1%). The professionals arrived to Fruit Logistica to establish new contacts and to find also new representatives and distributors for his products, know the last novelties and observe the market and the competition.

Interested mainly by fruit and cool vegetables, by packaging and machines of manufacturing, manufacturing and packed of products. The groups of professionals more important were producing of fruit and vegetables, representatives of the businesses of import and export, and also of the trade wholesale and retail.

The quality of the professionals, regarding his power of decision, kept to the same level that in previous editions. They occupied a managerial charge in his company almost three fourth parts of which attended to the evento. The professionals ensalzaron the wide range of the assortment offered in the fair. The commercial result of his visit was described by the majority of the professionals, 98,2% of very satisfactory. 81,4% established new commercial contacts. More than a third of the professionals declared to have realised transactions during the evento ferial, trusting the 75 percent in that the contacts established in the living room would concretise in back commercial operations.