Revista Puericultura Market 148

SPECIAL REPORT: KIND + JUGEND JOIE The Company Joie is specialized in car safety seats development, although they are growing in other product categories as well. Smart Baby oversees the distribution of Joie’s products in the Spa- nish and Portuguese markets, but an international level Joie is present in more than 60 countries. Business strategies Smart Baby focuses its work on offering a quick and efficient service and they are also proud to be offering high quality pro- ducts in an enviable quality-price rate. Furthermore, the com- pany organizes more than 150 yearly talks about car childho- od security for customers and to help them understand all the information they can find. Goals Smart Baby wants to maintain Joie’s growth, which they have been experiencing since their deployment in the market. The company believes they can achieve this goal by offe- ring new products and collections, and much more. Litetrax 4 Contact details Joie is distributed in Spain by Smart Baby (+34) 93 664 27 12 es.joiebaby.com info@smart-baby.es Stand: CCO-0 / Hall: CC-Ost