Revista Puericultura Market 148

SPECIAL REPORT: KIND + JUGEND Contact details (+34) 902 117 093 www.chicco.es www.chicco.es/contacto.html Stand: B019 - A010 / Hall: 10.2 CHICCO The Company Chicco is a brand specialized in many categories, which wants to answer and accompany the parents through their necessities and their children’s. Chicco is present in more than 120 countries and its headquarters are in Italy. Business strategies Chicco develops different strategies to boost its sales, ac- cordingly to each of their channel’s necessities. Trainings for specialists and customers or counseling for opinion leaders are two of the strategies they develop. Goals Chicco’s main objective is to continue growing and ensure its business figures. Featured products Chicco will introduce some new products in Kind+Jugend: the crib mobile Next2Dreams, the crib panel Osito Buenas Noches, and 4 products from its new line Dou Dou: a rattle, two small blankets and a xylophone. Baby Hug 4in1