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KITCHENWARE AROUND WORLD TRAMONTINA SETS OUT TO CONQUER COLOMBIA Clovis Tramontina, president of the century-old Brazilian cutlery brand, explained to the Colombian digital newspaper Portafolio why Colombia is its sixth export market and second foreign one where the brand opens a store, after Chile. «Tramontina has 106 years of history and has been exporting since the 70’s. In 1999 we opened an office in Colombia. Now we are opening the store». For Tramontina, the Brazilian market accounts for 65% of sales, the main export destinations being the United States, Argentina, Bolivia, Mexico and the United Arab Emirates. ONLINE TRADING ALREADY REPRESENTS 16% OF THE INDUSTRY’S TOTAL IN THE USA Among all the distribution categories, online trading never ceases to grow in the United States according to IHA, International Housewares Association. Total digital trading in the country has grown from 5.8 billion dollars in the first quarter of 2000 to 97 billion in the second quarter of 2016, with a significant increase during the 2009-2011 triennium that has not been repeated until now. In 2015, total online sales [MISSING TEXT] SAND FROM MONT SAINT-MICHEL IN FORGE DE LAGUIOLE KNIVES This year, the French brand Forge de Laguiole celebrates its 30 years of existence and is pleased to commemorate this special anniversary by presenting an exceptional model: a knife with a handle made of sand extracted from the bay of the legendary Mont Saint-Michel agglomerated with resin. BHETA BRINGS TOGETHER 325 REPRESENTATIVES AT ITS UK FORUM The annual forum held by BHETA, the largest British business association that brings together the DIY and household sectors, has managed to attract 325 representatives this year. One of the highlights of the day was the meeting with the e-commerce giant Amazon, which was attended by 280 representatives, with the objective of learning more about e-commerce and opening up new business opportunities. SMALL UTENSILS: A BOOM IN CREATIVITY They have never ceased to on the increase, but now there is a breath of fresh air in the smal l ki tchen utensi ls industry, which offers renewed products and creative ideas, especially regarding food presentat ion. The recovery of the market is being not iced even in the kitchenware sector that least suffered the crisis. And this also results in consumers’ willingness to pay more for better quality products. TRADE FAIRS DELIC DISAPPEARS FROM INTERGIFT AT ITS AUTUMN EVENT Just three occasions have been enough for the «foodie» initiative of the Feria de Madrid to bid farewell. The latest attempt to attract the tableware and household goods sector has not received the expected success and, again, Intergift is reorganizing the offer and including this industry in a megasector which has been called DECO and includes «household accessories» in general, from tableware to household goods, artificial flowers, candles, aromas and auxiliary furniture. MORE THAN 48,000 BUYERS IN HONG KONG More than 48,000 buyers have visited the 2017 Houseware Fair and the Home Textiles Fair in Hong Kong. Organized by the Hong Kong Trade Development Council (HKTDC), this was the thirty-second event and the 2018 fair, to be held from 20 to 23 April, has already been announced. THE HIP FAIR GETS OFF TO A GOOD START HIP (Hospitality Innovation Planet), the follow-up of the previous HOREQ fair of Feria de Madrid, held its first event in 2017, with a positive balance. Around 200 companies have exhibited their concepts, products and solut ions to almost 13,000 professionals from the industry. 65 - menaje

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