Seafood Barcelona opens his doors like forum of businesses of the markets pesqueros south of Europe
Spain is one of the European countries leaders in the production and consumption of fish and seafood. 70% of the Spanish homes consume 2,2 kilos per person and month, according to data of the Ministry of Environingingment and half rural and marine. To world-wide level, situate us in the fifth position regarding annual cost –337 dollars– per person in products of the sea, data of Agriculture and Agri-Food Canada, ‘Inside the Spanish Seafood Trade', Market Indicator Report, March 2011. It remains clear then , that the consumption of products of the sea is elevated in our country, by part of a population of 47 million people and an annual potential tourism of 50. An opportunity like this could not happen unobserved for the North American group Diversified Business Communications, who after an agreement with Alimentary Exhibitions – joint venture between Fira of Barcelona and Reed Exhibitions Iberia– have brought the mark Seafood, after the successful precedent of the European Seafood Exposition (Belgium), the Asian Seafood Exposition (Hong Kong) and the International Boston Seafood Show). From here it is cream the new Seafood Barcelona, that opens his doors these days, of the 15 to 17 October, in the enclosure ferial of Big Via Barcelona.
If the sector pesquero occupies a notable place in our tables, also does it inside the Spanish alimentary industry. We can not obviar that our country is one of the main producers, importing and exporters of products of the sea to world-wide level and European. The main value of the new contest is his strategic positioning focalizado in the south countries of Europe –with Portugal, France, Italy and Spain like main operators of the market–, and the Mediterranean basin. “This condition does of Seafood Barcelona a different and only living room”, stands out Joan Antoni Valls, general director attach of Alimentary Exhibitions. The living room presents , in opinion of Valls, like a big relational platform and of internationalisation. “And today, more than ever, operate in the international market guarantees the feasibility of future for a lot of companies”.
After 12 years of conversations, the agreement of collaboration between Diversified Business Communications and Alimentary Exhibitions has given his fruit. And the result is this living room to the that both companies contribute his knowledges and experience in the tereno ferial, as well as bonds with companies, institutions and other operators of the chain of value agroalimentaria.
A collaboration that in this first edition plasma on a surface of 6.000 m2, beside an offer that pretends to represent products of the cool sea, in preserve, processed, frozen products, as well as complementary services for his processing, including equipment and technology of processed, packaging and packaging, packaging and service companies for the industry of products pesqueros.
Almost 200 display units, 40% international, bet by the new living room
The forecasts of the organisation, regarding participation and influx, endorse the new proposal ferial. The contest inaugurates with the presence of 180 companies expositoras and procesadoras of products of the sea, 40% of which are international. Norwegian signatures, United States, Canada, Portugal, Italy, France, Turkey, Vietnam or Chile… until 21 distinct countries. Between the participants find also several international pavilions like the Agriculture and Agri-Food of Canada, the Camera of Trade of Lima (Peru), the National Camera of Acuacultura of Ecuador, the Innovation Norway, USE-WUSATA (Western United States Agricultural Trade Association) and Argentinian Sea of the Federal Council Pesquero of Argentina.
The living room has also institutional representation, with the installation of a pavilion of the Ministry of Agriculture, Feeding and Environingingment (MAGRAMA) and Mercasa. To level of Catalonia, give appointment also the Departament of Agriculture, Ramaderia, Fishing, Alimentació i Medi Natural of the Government of Catalonia and Prodeca (Promoter d´Exportacions Catalan) with the participation grouped closely of 30 companies and organisms. Between them, it fits to quote the Gremi of Majoristes of the Mercat Central of the Peix of Mercabarna, the Federació of Productors of Mole.luscs Of the Delta of l'Ebre, Maheso, Cocedero of Seafoods, Congefish, Barrufet, Moray Fish International and Frigorifics Ros, among others.
With regard to the influx, from the organisation expect the arrival of professionals of almost 60 countries. In addition to Spain, foresee visitors of Norway, United States, Canada, Peru, Chile, Belgium, Ecuador, France, Germany, Holland, Ireland, Italy, Liechtenstein, Lithuania, Portugal, Argentina, Scotland, Switzerland, Thailand, Turkey, United Kingdom and Low Countries, Belgium and Vietnam, among others.
“Seafood Barcelona is list to triumph”
Like this of conclusive shows Liz Plizga, director of samples of alimentary groups in Diversified Business Communications, that produces Seafood Barcelona in collaboration with Alimentary Exhibitions. And it is that the living room aspires to turn into a ‘hub' economic, and attract to near of 10.000 professionals, mainly buyers of pertinent marine foods of the big distribution, supermarkets, hypermarkets, channel Horeca,' traders', importing, distributors and wholesale.
To round this codiciado ‘hub economic', sources of the organisation confirm the participation of a total of 76 professional representatives of 40 companies of 13 countries inside the program ‘Key Buyers'. A program that gathers to managers of shopping of high volumes of fish and seafood for multiple available establishments to the by minor and of services of feeding. In order of importance, 59% of the participants of this program are Spanish companies like Caprabo, El Corte Inglés, Chain H10 Hotels, Gadisa Pescarmar, Group Eroski, The Siren, Condis and Consum, for quoting some. Of the rest, stands out 15,5% of main Italian buyers with signatures like Coop Italy and Esselunga spa; and 6,5% of Portuguese, as Jernonimo Martins or Sogenave. The list of key buyers follows, and includes Swedish signatures like Axfood Sverige Ab and Mousquetaires-ITM Methodes of Taiwan.
Between the most stood out, and in function of the data facilitated by the organisation, quote some signatures, of national and international projection, that attend for the first time to Seafood Barcelona. Like Alfocan, Alfrisa, Anduronda Import GmbH, Balfegó, Budenheim Altesa, Cantero Trade, Preserves Dani, Elliot Absorbent Products, Frime, Grieg/Ocean Products, Groupo Moray, Innovaqua, Intecal, Kocaman Balikcilik Krustagroup, Marfrio, Maresmar, Marine Harvest, Multivac, Norway Royal Salmon, Parlevliet & they go der Plas.