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This news article was originally written in Spanish. It has been automatically translated for your convenience. Reasonable efforts have been made to provide an accurate translation, however, no automated translation is perfect nor is it intended to replace a human translator. The original article in Spanish can be viewed at "Hay que moverse más que nunca", Juan Puig (Siepla)
Juan Puig. Siepla

"We must move more than ever," Juan Puig (Siepla)

23/03/2009

March 23, 2009

"Given the current market situation, the machine manufacturer must meet a set of factors: having machines suitable for the needs of the client, an excellent value for money, ensure quality technical service and continue to invest in advertising."

Now look at two attitudes: one attempt to adjust to a new situation, not knowing what will last and its real impact; This means keep fighting for your space or find a niche in the market and the cost savings as imperative. Another approach is to try to adapt to an almost 'new order', which is more comprehensive and radical changes. This is still a minority group but we believe that it will be extended to the extent that all us realize truly that must seek new solutions, sectors, products and markets. In almost all sectors in the countries developed (or developing) are moving to find what's new. We will have to do the same or disappear. I.e., it is clear that it must move more than ever.

The strongest trend is towards the electric injectors. "But the issue is that they are still very expensive and, of course, many people have not clear how to recover this investment quickly and even more so in times like the now".

Juan Puig
Juan Puig.

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