This news article was originally written in Spanish. It has been automatically translated for your convenience. Reasonable efforts have been made to provide an accurate translation, however, no automated translation is perfect nor is it intended to replace a human translator. The original article in Spanish can be viewed at El sector químico necesita destinar más recursos a conocer el mercado en el que opera
It is one of the conclusions of the Conference on innovation, held in Barcelona the European strategy and Marketing chemical Association
The chemical industry needs to devote more resources to meet the market in which it operates
Drafting QU01/04/2006
Last March, ECMSA (European Association of strategy and Marketing chemical) convened a Conference on innovation, focused on the recent experiences of several companies in the chemical sector in Barcelona, in cooperation with AIQS (the Federation Spanish of chemical engineers),of plastic and others, who have had success in the commercialization of new and profitable ideas in their markets.
A moment of the Conference
Nearly 100 participants were able to discover various innovative concepts submitted by some of the most consolidated chemical companies around the world (such as Dow, Degussa, Dow Corning, DuPont and 3 M), as well as several major consultancies, such as Boston Consulting Group, Kline, HI Interactive, etc. The Conference also offered to the audience the opportunity to discover how manage to continually innovate in their sector some of the main Spanish chemical companies.
Finally, several prominent clients in the chemical sector, such as L'Oreal and Almirall Prodesfarma, explained their expectations about their suppliers, and the challenges facing the chemical industry.
Francisco Belil, Feique President.
Conclusions
Some of the key findings that emerged from the Conference were the following:
- Due to its position in the market value chain, a far cry from the final consumer, the chemical industry needs to devote more resources to meet the market in which it operates.
- Successful innovation no longer depends on the budget of r & d, but the organisational process and the ability of firms to make smart investments.
- The development of timely analyses of market in the initial phase of every project ensures the adoption of appropriate decisions in advance to avoid investments in inappropriate projects.
- The human dimension is very important. The success of an organization depends on the involvement of the most suitable individuals and personality profiles most appropriate innovative initiatives.
- Enterprises in the entire chain of value of the market are taking on responsibilities increasingly larger to be able to offer innovative solutions to end users. The chemical industry will have to work more closely and open with its customers or suppliers in order to innovate.
The Conference was closed by Joan Trullén, Secretary General of industry, belonging to the Ministry of industry, tourism and trade Spain, who drew attention to some of the challenges facing the sector and the way in which more innovation can contribute to that chemical companies have more success on a global scale.
Related Companies or Entities
Federación Empresarial de la Industria Química Española
