Universal plastics, since 1956

The magazine was installed successfully in our country, became independent from its German creators and, today, after being bought by Nova Agora, its current editor, in 2001, has become without a doubt the main environment specializing in Spanish to the plastics industry, with the widest audience, according to OJD, in their printed versions and 'online'. The relationship with the publishing company of the magazine Kunststoffe is still the vocation of educating the plastics sector in our country, not only through information published in the magazine and on our website, but also through the sale of the best books on the market for this sectorwhose distribution in Spain we continue carrying out.

This issue of July, 2010 is the 150, while this numbering illustrates not really the number of published editions, because for decades, the way of numbering was different from the current. But we wanted to take advantage of this round number for a look at the past, understand where our roots are to be able to look to the future with more firmness. We have rescued interesting texts, ads sorprendentes…

We have seen, with pleasant surprise, that the magazine was extremely interesting and already decades ago, when I knew much less than today and the ways of accessing the information were not as simple or as flexible as today, factors that facilitate our work as journalists but that make it difficult for the position in the market of any meansSince that, over the internet, anyone can report what you want, with greater or lesser accuracy, ethics or, simply, knowledge of what is saying.

Precisely for having been able to adapt to a few times tremendously difficult for the media in general, by having achieved the position in which we find ourselves, we are proud. We are also for having been able to continue with the aim that surely were responsible for the publishing house Hanser when already in 1956 they decided to go to the Spanish processors.

When plastics universal was in the hands of Hanser, was published six times a year.

Today Internet is not a mystery for almost anyone. It is common that companies have their own website and many media, with varying degrees of success, are present in the network. But plastics universal, hosted today in portal Interempresas.net, was also a pioneer in this field, visionary even. In 1996 we had as "a large representation of companies and industry associations attended 13 may (of 1996) to the presentation of"The web of plastics in Spanish", created for the plastics sector network for plastics universal". In those years, all of this sounded a bit of science fiction. By the way, it was the year that plastics universal celebrated 40 years of presence in Spain and did so inviting an act to numerous professionals in the sector. Today, Interempresas.net receives an average of about 500,000 visitors per month and displayed, depending on the month, between two million and a half and three million pages per month. It has no possible comparison with any other Spanish means to the industry and leads the global websites in Spanish-speaking with content intended for the industry.