This news article was originally written in Spanish. It has been automatically translated for your convenience. Reasonable efforts have been made to provide an accurate translation, however, no automated translation is perfect nor is it intended to replace a human translator. The original article in Spanish can be viewed at El Programa Europeo de los Aceites de Oliva presenta su gira por el sur de Francia, en París

The European programme of the olive oils presents his tour of the South of France, in Paris

04/05/2011

May 4, 2011

The professional of the olive oil Spanish introduced yesterday in the French capital, within the framework of the prestigious gastronomic event 'So Food', the promotional tour of the European programme of the olive oils. In this way, the opinion leaders of the neighboring country, a hundred, between journalists and the most influential culinary bloggers from France, knew first-hand through Juan Vicente Gómez Moya, spokesman of the programme in the neighbouring country, all the details of this promotional action.

During the meeting, journalists were able to taste delicious recipes with olive oil by a professional chef (marinated vegetables, refreshing salads, skewers with different ingredients, etc.). Likewise, they could also know the actions to be carried out during the promotional tour, from May 13, will cover major cities in the South of France.

This action is part of the programme of promotion of the olive oil in Europe that, in the first year reached more than 25 million among Spanish, British, French, Belgians and Dutch (13,60 m in Spain, 4.49 million in United Kingdom; 6.13 million in France and 767.920 in Belgium and 518.700 in the Netherlands). In the words of Peter cheap, President of the professional of olive Spanish oil, "So Food is an excellent opportunity to bring closer the virtues of olive oils to our neighbouring country."

The programme of promotion of the olive oil in Europe is an initiative of the interprofessional organisation of oil of olive Spanish, the Ministry of environment and Rural Environment and marine (MARM) and the European Commission. With a budget of more than 16.5 million euros, the programme will run for three years, from October 2009 to October 2012, Spain, United Kingdom, France, Belgium and Holland.