Smopyc 2008 confirm our privileged position in the global market
April 25, 2008
What's new this year offers Smopyc?
The fair with an area of over 250,000 square metres presents important developments in equipment and systems present, since that is a world benchmark event for the year 2008. At the organizational level there are significant improvements in parking areas, reordering in the sectoral distribution to facilitate the visit, a unique outdoor exhibition area, a large area of demonstrations (50,000 m2) an internal bus for communication between exposure zones, vehicles Vip transport, the new halls of accreditation... in short a large number of actions and services that are intended to make easier and more practical presence both exhibitors and visitors in the Hall.
What they are looking for visitors in this type of rooms?
See first hand what the market offers you as professionals in the sector. They seek to find practical solutions to the development of its activity and at the same time contact with the market, feel about everything that's "cooking" in the world of public works and construction, since Smopyc becomes the great forum that attracts them all. The update not only of technical applications and present innovations, but also the new agreements between companies, own the market progress, are elements that attract visitors.
And the exhibitors?
There are many reasons that drive to the exhibitors to participate in a professional Salon; the linked image, branding, market knowledge, which focus on marketing or those wishing more directly a 'face to face' contact with their customers. Let us not forget that a Hall as Smopyc is a first-rate marketing tool, whose relationship cost effectiveness is considered the best on the market. How much time, effort and money would require a company to go to visit only a fraction of the professionals who have access to see him in Smopyc, also in just five days? This concentration is crucial to optimize the results and so do realize the most outstanding companies in the world who come to our fair.
"According to data of Smopyc, the contest not only has not been affected by the crisis but that has grown dramatically"
What sectors is directed especially the fair?
The profile of our visitors is basically comprised of construction, civil engineering companies, manufacturers of building materials, representatives of the public administration, importing and liberal professionals, building stores and dealers.
With exhibitors from more than forty countries on five continents, are what forecast there with regard to the number of foreigners among the visitors?
The important international campaign which has carried out over the past months with the presence in all important forums of the sector, together with the global launch that took place in Bauma and the plan of global communication of the last six monthswith actions at the level of direct communication in more than 600 means of 51 countries, and advertising in the leading international internet platforms both conventional print media, they make us think that there will be an outstanding increase in international visitors. All the data that we handle now point to this post has generated a great demand for professional visitors from 30 countries passes.
In his opinion, so how is it affecting the crisis in the construction sector of construction and public works?
The data that I can refer are those related to Smopyc, pageant that not only has not been affected by the crisis in the construction, but that has grown dramatically in all its parameters, which shows the confidence of companies in the World Forum in which the fair has become.
