Ritchie Bros. It announces officially his plans to celebrate his first auction in China
29 November 2012
Ritchie Bros. It has leased officially terrains in the Frank Zone of Tianzhu (Shunyi, Peking) in manufacturing for this first wholehearted public auction in China. Strategically situated to few minutes of the International Airport of Peking, the Frank Zone of Tianzhu is connected to one of the greater ports Ro-Ro of China in Tianjin. The buyers and sellers of equipment interested in knowing more about Ritchie Bros. And the process of auctions without reservation can visit rbauction.cn or put in contact with the office of the company in Peking in the +86.400.810.2223.
“Have used the services of auctions of Ritchie Bros. Literally all over the world”, it expressesed Sam Farley, director of Equipment Used, Ameco Or.S.A., the one who has bought and sold heavy machinery in the auctions of Ritchie Bros. During a lot of years, and in 2012 realised buying and sellings in the wholehearted auctions of Ritchie Bros. In Middle East and in North America. “His method of advertising, his base of customers, the brochures that send, his advertising by means of ecouriers, his services of support of Internet, do not have the same in the industry”.
The public auction without reservation
“Believe firmly in the process of wholehearted auction, since it is the justest way and transparent for the buyers and the sellers of equipment to realise his businesses”, signals Peter Blake, general director of Ritchie Bros. Auctioneers. “Like buyer, can be safe that the article that wishes to buy will sell the day of auction to the best postor, without mattering the price. This distinctive stamp of our company has helped to generate the confidence between our customers. And like seller, you can be safe that it will obtain the just value of world-wide market by his team in the day of the auction, since we invite to the on sale world of his team”.
In 2011, the company sold US$ 3,7 billion of equipment in 339 without reservation industrial auctions and agricultural all over the world.
Ritchie Bros. It has been working with the buyers and Chinese sellers during a lot of years. The current base of customers of the company includes Chinese manufacturers of original equipment (OEM) and constructors that have been selling his equipment in the auctions abroad and learning about the international market of equipment. Ritchie Bros. Also it has been working with civil servants of the Chinese government during several years to purchase the necessary permissions to celebrate the auctions in China.
“Established our presence in China in 2004”, added Chris Edwards, general and regional manager of Ritchie Bros. In China, Korea and Mongolia. “We have been learning of the Chinese market, the needs of the customers and the behaviours, norms and processes of business. Our aim always has been to be a correct citizen and educated in China”.